Tuesday, March 21, 2006

KinderStart v Google Page Rank Suit Unlikely To Get Far

...but can you blame them for trying?
MediaPost Publications - News Analysis: Page Rank Suit Unlikely To Get Far - 03/21/2006: "The Norwalk, Calif.-based KinderStart late last week filed a lawsuit against the search giant, charging it with unfairly degrading the site's placement in the organic search results. KinderStart is also seeking to represent other Web publishers--at least 100, by KinderStart's estimation--that have seen their sites drop in Google's organic results pages.

Google said in a statement that the suit is without merit, and it intends to fight the case...

..industry experts say the company's chances of prevailing appear to be slim-to-none--especially since Google previously won a similar suit brought by another company several years ago. What's more, they say, if companies could sue Google whenever their placement in organic listings dropped, Google--and other search companies--would no longer be able to function."

The searchking v google case is cited but there seem to be only superficial similarities...more to follow

Google To Unveil Finance Site - 03/21/2006

Not what I expected Google's foray into finance to be.....MediaPost Publications - Google To Unveil Finance Site - 03/21/2006: "GOOGLE IS EXPECTED TODAY TO launch a new financial site that will include stock market figures, links to business stories, and links to blogs." All sounds pretty run of the mill especially when I envisaged a challenge to paypal...

Matt Cutts on Does the sandbox exist?

Same old, same old....nothing conclusive but then again if I found something claiming to have the definitive explanation of the sandbox and a tech solution I would probably be just as sceptical as M Cutts in the article cited in my previos post re seo software...

Coffee Talk with Senior Google Engineer : Matt Cutts: "Q: Does the sandbox exist?
A: Matt said here comes the audience part? How many feel there is a sandbox? How many feel there is no such thing as a sandbox? SEOs normally split down the line. There are some things in the algorithm that may be perceived as a sandbox that doesn't apply to all industries. He knows it works to keep some spam out.


Q: Do you guys ever do hand tweaks of the results?
A: For the most part, we let the algorithm do all the work. However, Google News uses editor trust. PageRank uses hyperlinks by humans. Google does not have the ability to hand boost any site, or hand boost any pagerank. They can penalize sites if they are spam, manually. Legal reasons and spam reasons for penalizing sites (also viruses). They try not to differentiate large sites versus small sites, they remove both. Our goal is to return the most relevant results."