Tuesday, March 21, 2006

Matt Cutts on Does the sandbox exist?

Same old, same old....nothing conclusive but then again if I found something claiming to have the definitive explanation of the sandbox and a tech solution I would probably be just as sceptical as M Cutts in the article cited in my previos post re seo software...

Coffee Talk with Senior Google Engineer : Matt Cutts: "Q: Does the sandbox exist?
A: Matt said here comes the audience part? How many feel there is a sandbox? How many feel there is no such thing as a sandbox? SEOs normally split down the line. There are some things in the algorithm that may be perceived as a sandbox that doesn't apply to all industries. He knows it works to keep some spam out.


Q: Do you guys ever do hand tweaks of the results?
A: For the most part, we let the algorithm do all the work. However, Google News uses editor trust. PageRank uses hyperlinks by humans. Google does not have the ability to hand boost any site, or hand boost any pagerank. They can penalize sites if they are spam, manually. Legal reasons and spam reasons for penalizing sites (also viruses). They try not to differentiate large sites versus small sites, they remove both. Our goal is to return the most relevant results."

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