Tuesday, June 24, 2008

Yahoo-Google Search Advertising Deal Runs Into Resistance

Adage reports "Yahoo's agreement with Google for online search ads may be generating some pricing and antitrust worries from advertisers, but in Congress the deal is increasingly raising broader concerns about ad targeting, privacy and competition....could reinvigorate a 10-year-old fight over privacy issues and lead to closer congressional oversight of online marketing activity."

Could this be another nail in a coffin for Yahoo?

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